Blue KC and A Healthier You logos are the most visible extension of their brands. Altering the logos in any way dilutes their identity, and therefore dilutes the brand image. The logos should be used according to the following usage guidelines, without alteration, modification, or manipulation. An independent licensee of the Blue Cross and Blue Shield Association

Individual Logos Vertical	Color			Black & White			Reversed White
Blue KC	.eps	.jpg	.pdf	.eps	.jpg	.pdf	.eps	.pdf
Blue KC Tag	.eps	.jpg	.pdf	.eps	.jpg	.pdf	.eps	.pdf
A Healthier You Logo	.eps	.jpg	.pdf	.eps	.jpg	.pdf	.eps	.pdf
Healthy Companion	.eps	.jpg	.pdf	.eps	.jpg	.pdf	.eps	.pdf
BA+ no tag	.eps	.jpg	.pdf	.eps	.jpg	.pdf	.eps	.pdf
BA+ tag	.eps	.jpg	.pdf	.eps	.jpg	.pdf	.eps	.pdf
Walking Works	.eps
FEP	.eps	.jpg	.pdf				.eps
I Am Blue	.eps	.jpg	.pdf	.eps	.jpg	.pdf	.eps	.pdf
I Am Blue with Website	.eps	.jpg	.pdf
Little Stars	.eps	.jpg	.pdf	.eps	.jpg	.pdf	.eps	.pdf
Preferred Health Professionals	.eps	.jpg	.pdf				.eps	.pdf

Individual Logos Horizontal	Color			Black & White			Reversed White
Blue KC	.eps	.jpg	.pdf	.eps	.jpg	.pdf	.eps	.pdf
Blue KC with Tag	.eps	.jpg	.pdf	.eps	.jpg	.pdf	.eps	.pdf
A Healthier You	.eps	.jpg	.pdf	.eps	.jpg	.pdf	.eps	.pdf
Healthy Companion	.eps	.jpg	.pdf	.eps	.jpg	.pdf	.eps	.pdf
BA+ no tag	.eps	.jpg	.pdf	.eps	.jpg	.pdf	.eps	.pdf
BA+ tag	.eps	.jpg	.pdf	.eps	.jpg	.pdf	.eps	.pdf
Blues HR	.eps
Exclusively Blue	.eps	.jpg					.eps
Little Stars	.eps	.jpg	.pdf	.eps	.jpg	.pdf	.eps	.pdf

Combo Logos Vertical	Color			Black & White			Reversed White
Blue KC/AHY	.eps	.jpg	.pdf				.eps	.pdf
Blue KC/Healthy Companion	.eps	.jpg	.pdf	.eps	.jpg	.pdf	.eps	.pdf
BA+ no tag/AHY	.eps	.jpg	.pdf
BA+ tag/AHY	.eps	.jpg	.pdf
BA+ no tag/HC	.eps	.jpg	.pdf
BA+ tag/HC	.eps	.jpg	.pdf
Exclusively Blue/AHY	.eps	.jpg	.pdf
FEP/HC	.eps	.jpg	.pdf

Combo Logos Horizontal	Color			Black & White			Reversed White
Blue KC/AHY	.eps	.jpg	.pdf	.eps	.jpg	.pdf	.eps	.pdf
Blue KC/HC	.eps	.jpg	.pdf	.eps	.jpg	.pdf	.eps	.pdf
BA+ no tag/AHY	.eps	.jpg	.pdf				.eps	.pdf
BA+ tag/AHY	.eps	.jpg	.pdf
BA+ no tag/HC	.eps	.jpg	.pdf
BA+ tag/HC	.eps	.jpg	.pdf				.eps	.pdf
BA+ tag/Little Stars	.eps	.jpg	.pdf
Blue KC/Little Stars	.eps	.jpg	.pdf
Blue KC/Exclusively Blue	.eps	.jpg	.pdf
Exclusively Blue/AHY	.eps	.eps
FEP/HC	.eps